This interview is part of Diggintravel's exclusive ‘Airline Leaders Series,’ conducted in collaboration with Brancshpace. We're sponsoring this series as part of our plan to transform airlines into better digital retailers. Throughout the series, we’ll highlight the key concepts shaping modern airline digital retailing, ensuring you gain valuable insights from each discussion.

How can airlines keep transforming their distribution systems to meet the demands of the digital age? To explore this topic, Iztok Franko interviews Mario Maier, Head of Distribution Solutions at Lufthansa Group.

Mario is currently leading the Next Level NDC program, which aims to enhance servicing capabilities, content flexibility, and intermodal offers. He also oversees the meta search distribution and the touristic distribution solution, which are part of Lufthansa Group’s diverse distribution portfolio.

In this interview, Mario shares his views on the gap between legacy systems and modern retailing platforms like Amazon, and how Lufthansa Group is addressing this through ambitious programs to reshape its ecosystem. He also discusses the emerging technologies that are impacting the airline distribution landscape, such as cloud adoption and scalability, data intelligence, AI, and machine learning.

Read the full interview to learn more.

‍